Alameda Gateway Community Association | Carma Developers USA | Brighton Economic Development Corporation
Jefferson Economic Council | Transit Alliance | Lennar Corporation | Heritage Eagle Bend
Home Builders Association of Metro Denver | Home Builders Foundation | City of Centennial
City of Westminster | Colorado Center for the Blind | Equity Custom Homes | E-470 & I-225
Kurowski Development | West Chamber of Commerce Serving Jefferson County

The PowerHouse at the 2007 Parade of Homes,
EQUITY CUSTOM HOMES, Inc.

centennial

Situation: In conjunction with its 20th anniversary, Equity Custom Homes, Inc., called upon PEAK PR to assist with the marketing of its entry in the 2006 Parade of Homes at Reunion near Denver International Airport.

Task: Train hosts for up to 80,000 visitors to the home; develop news media relations campaign.

Action: PEAK PR suggested naming the super-efficient home “The PowerHouse,” to illustrate its energy and resource efficient features, including an average monthly heating and cooling bill of just $120.

Results: National and local news media coverage; rave reviews from the client, who was the first to sell their home at the Parade of Homes.

 

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